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Frank talks with Britton Briley the Founder of Ghost Brands which is one of the leading advertising agencies in the southeast.

There is a new dawn coming for marketing in 2026. The digital marketing revolution have been proving less and less effective, especially for small businesses, who already struggle with marketing. Consumers are inundated with ads everywhere they look. Even news articles, blog posts and social media feeds are suspect to being ads in disguise. Online groups and subreddits once infiltrated become breeding grounds for constant spam or subversive ad posts. Countless “popular” groups on social media now consist of nothing more than business promoters, selling to a silent room, with the only viewers being the next promoter scrolling past to give their pitch to an otherwise empty group.

In the digital era, marketing has become both more accessible and more complex. Social media platforms, search engines, content creation tools, and data-driven advertising give companies the ability to reach customers faster and more efficiently than ever before. Yet, service based businesses, from law firms and accounting practices to salons, fitness studios, and home repair companies, often struggle to take advantage of these modern tactics.